Redefining SEA Digital Growth: A Thriving Region for Gaming Sectors
As 2024 reach its final quarter, the digital economy in Southeast Asia (SEA) continues to surge, fueled by robust growth across sectors such as e-commerce, food and transport, travel, and online media. Among these, SEA stands out as a rising star in the global digital economy, demonstrating resilience and adaptability in the face of inflationary pressures and evolving market dynamics. Source: e‑Conomy SEA 2024 Report In 2024, SEA’s digital economy achieved remarkable progress, recording double-digit year-on-year (YoY) growth in Gross Merchandise Value (GMV) and revenue. According to the recently released e-Conomy SEA 2024 report by Google, Temasek, and Bain & Company, GMV climbed to an impressive USD 263 billion, with 15% increase from last year, while revenue soared 14% to USD 89 billion. This consistent growth reflects the region’s ability to navigate global economic challenges while embracing new opportunities, making SEA an attractive destination for investment across various industries. Gaming Sectors in SEA’s Digital Boom With the digital economy booming across various sectors in SEA, online media—including gaming, video, music, and ads—has shown a positive trajectory over the past three years. This sector continues to maintain overall profitability, driven by increasing investment in ad monetization efforts by digital players. Source: e-Conomy SEA 2024 report by Google, Temasek, and Bain & Company Among SEA’s thriving online media sectors, gaming stands tall as one of the fastest-growing industries, with the sector contributing 16% to the overall year-on-year growth across online media sectors in 2024. This notable performance underscores gaming’s central role in the digital economy’s expansion. A burgeoning gamer base has not only elevated e-sports in SEA to new heights but has also spurred a demand for localized content. Game developers in SEA are meeting this demand by incorporating regional languages and cultural nuances into their creations, enriching the gaming experience for a diverse audience. Mobile Gaming as Region’s Powerhouse Game developers in SEA are capturing a growing share of global mobile game downloads and revenue. This success is not limited to major studios, as indie games also play a pivotal role in driving growth across the region. According to Southeast Asian Mobile Game Market Insights 2024 by Sensor Tower, the mobile game downloads in the Southeast Asian market grew by 3.4% period-on-period to 4.2 billion in the first half of 2024. Indonesia stood out as the driving force behind this growth, contributing over 41% of the region’s total mobile game downloads. From January to August 2024, mobile game downloads in Indonesia surged by 10%, making it the fastest-growing market in Southeast Asia and cementing its position as a regional leader in this metric. Source: Southeast Asian Mobile Game Market Insights 2024 A Window Opportunity for Investing in Indonesia Gaming Market Indonesia’s position as a hub for mobile gaming extends beyond its impressive download numbers. As the 16th largest market globally and a leader in SEA, the country’s vibrant creative ecosystem, fueled by a thriving community of gaming content creators, makes it a key player in delivering localized and culturally rich gaming experiences. Source: e‑Conomy SEA 2024 Report The rapid growth of digital creators is another reason Indonesia stands out as an attractive market for game developers. According to the e‑Conomy SEA 2024 report, gaming content creators dominate Indonesia’s digital landscape, making gaming the most popular category among creators, who are leading the charge compared to other categories. With the rapidly evolving market, Indonesia reflects a perfect confluence of factors—a young, tech-savvy population, widespread smartphone penetration, and increasing access to affordable internet. These conditions create a fertile ground for innovation and experimentation in gaming Key Strategies for Game Expansion: Localization and Cultural Integration For businesses aiming to thrive in this dynamic market, localization and cultural infusion are essential. This strategies are include: Cultural Resonance Developing games that reflect local traditions, languages, and values to build a deeper connection with the audience. Adding culturally relevant characters, stories, and settings can significantly enhance engagement. Language Accessibility Offering multilingual options ensures broader reach, especially in a linguistically diverse region like SEA. Collaborating with Local Creators Partnering with gaming influencers and creators helps tap into established communities, fostering organic growth and trust among local audiences. Regional Adaptations Designing games that cater to varying internet speeds and device specifications, ensuring inclusivity across diverse socio-economic groups. Tap Into SEA Market with Agate As the leading game development company in Indonesia and Southeast Asia, Agate is uniquely positioned to capitalize on these opportunities. By prioritizing localization and cultural integration, Agate has successfully built games that resonate with both SEA and Indonesian audiences. Agate’s approach also involves tailoring gaming experiences to the unique needs of the region, from technical optimization for diverse platforms to culturally enriched narratives. Contact our team at enterprise@agate.id and let’s make the next big hit in Southeast Asia.
Story from G-STAR and DevGAMM Lisbon
November was a dynamic and rewarding month for Agate as we took part in two prestigious gaming events: G-STAR 2024 in South Korea and DevGAMM Lisbon in Portugal. These global showcases offered unparalleled opportunities to network with industry leaders, gain valuable insights, and further solidify our presence across Asia and Europe—two of the most vibrant gaming markets in the world. A Game-Changing Experience at G-STAR 2024 South Korea is often considered the epicenter of e-sports and gaming innovation, where gaming cafes are not just venues but cultural landmarks. G-STAR 2024, celebrating its 20th anniversary, exemplified this vibrant landscape. The convention reflected the rising trend of multiplatform gaming with showcases across mobile, PC, and console platforms. With Nexon’s return as the main sponsor after seven years, industry giants like Netmarble, Krafton, and Pearl Abyss unveiled exciting new titles. Agate seized this opportunity to engage with a bustling crowd of over 200,000 attendees, including a growing number of international participants at the B2B sessions. The meeting area buzzed with activity throughout the event. Sharing View from Indonesia’s Game Industry Our Head of Business Development Vincentius Hening W. Ismawan, made a significant impact by speaking at the Capacity Building Workshop organized by the ASEAN-KOREA Centre, during the event. His panel with CEO of Digital Hearts Seoul Homin Kim, Partner of KPMG Korea Joohun Yoon, CEO and Design Director of BattleBrew Production Shawn Toh, moderated by CEO of NC America Jeonghee Jin (JJ), highlights on global presence strategy and sustaining a business in the game industry amidst fierce competition and disruptive trends resonated with many attendees. The event served as a platform for industry experts to delve into key topics shaping the gaming industry’s future, from emerging technologies to innovative business strategies. “Amazing panel discussions with inspiring leaders shared diverse perspectives on thriving in the gaming landscape.” said Vincentius. Learn from a Stellar Roster at DevGAMM Lisbon While G-STAR illuminated the bustling gaming market of Asia, DevGAMM Lisbon offered a deep dive into the current state of Europe’s gaming industry, where the focus shifted toward surviving and sustaining businesses in 2024. Our Business Development Manager Ardita Silvadha Erlangga, returned with a renewed sense of purpose, having engaged with an incredible lineup of speakers, panels, and networking sessions. With the gaming industry facing challenges, especially in Western markets, the conference emphasized the importance of not only weathering economic challenges but also ensuring long-term stability through strategic partnerships and innovation. Quoting Ardita, “The focus is shifting towards building sustainable strategies. DevGAMM inspired us to not just endure but to innovate for the future.” Agate’s active participation in DevGAMM underscored our commitment to playing a meaningful role in Europe’s gaming ecosystem. From exploring collaborative opportunities to presenting our diverse portfolio, we demonstrated how creativity and strategy can drive sustainable growth. Our commitment to this market is evident through our partnerships with prominent European clients like PQube, a leading publisher with a global footprint. Together, we’ve collaborated on several groundbreaking titles, including: Celestia: Chain of Fate A romance-fantasy visual novel that blends captivating narratives with a magical world of angels and demons. ArcRunner A cyberpunk roguelite that takes players on an adrenaline-fueled mission aboard a futuristic space station. The Bridge Curse 2: The Extrication A spine-chilling survival horror game inspired by a Taiwanese ghost story. Bridging Continents, Strengthening Impact These events reaffirmed Agate’s role as a global player in game development, from visual novels to action-packed roguelites and immersive horror games. Whether you’re looking for a full-cycle game development partner or porting solutions, Agate’s expertise can bring your vision to life. Let’s build something extraordinary together. Explore our services and portfolio to see how we can support your next project. Reach out to us, click here.
STORY FROM EDUTECH ASIA
Earlier this month, our gamification division, Level Up powered by Agate wrapped up its participation at EDUtech Asia 2024, the largest conference and exhibition for educators and EdTech providers in Asia. As first-timers at this prestigious event, the experience has been nothing short of extraordinary, leaving us energized and inspired by the opportunities and connections it offered. Bringing Gamification to the Forefront As one of Southeast Asia’s leading gamification providers, we were proud to showcase our innovative solutions through Level Up powered by Agate. Our offerings span a variety of platforms, including mobile apps, PC, web-based solutions, and VR, all designed to enhance learning, assessment, training, and simulation. Our booth became a dynamic space where attendees explored the transformative power of gamification. From interactive demos to in-depth discussions, we demonstrated how our solutions can drive engagement, foster skill development, and deliver measurable outcomes in education and beyond. A Rewarding Experience Participating in EDUtech Asia 2024 offering invaluable opportunities to share our vision and expertise. Junialdi Dwijaputra, our Head of Level Up powered by Agate, and Hisyam Hesbi Wijonarko, our B2B Marketing Executive, expressed their appreciation for the event. “In one way, showcasing Level Up powered by Agate’s gamification solutions for learning, assessment, training, and simulation at EDUtech Asia 2024 was the icing on the cake. The lively reactions of the participants’ reassured that there is a market for more creative, more diversified methods of engagement and skills development. What was most interesting was that a good number of the attendees were already quite versed with gamification – a welcome change from other events we have attended. This achievement, therefore, demonstrates the importance and relevance of our solutions and, unbelievably, fits well with our 2025 vision: increasing our footprint in Southeast Asia and providing innovations that add value to the region,” said Junialdi Dwijaputra, Head of Level Up powered by Agate. Quoting Hisyam Hesbi Wijonarko, B2B Marketing Executive of Level Up powered by Agate, “EDUtech Asia 2024 was a defining moment for Level Up powered by Agate. Showcasing our gamification solutions to educators, tech leaders, and innovators emphasized the rising demand for engaging and tech-driven learning tools, reaffirming our impact in transforming education.” On the other hand, Auliya Hidayati, Senior Business Development Manager, emphasized, “EDUtech Asia 2024 was an incredible experience for Level Up powered by Agate, marking our first time showcasing our solutions in the region. It was inspiring to see immersive learning, gamified experiences, and AI personalization taking center stage, and hearing directly from potential clients about their needs and experiences with gamification. As a team passionate about gamification for over a decade, this event validated our work and motivated us to keep innovating to make education fun, impactful, and unforgettable while shaping the future of learning in this region.” Engaging with Industry Leaders One of the most exciting parts of this event was the opportunity to connect with prominent industry leaders, including Belva Devara, Founder and CEO of Ruangguru, Indonesia’s leading EdTech company. His visit to our booth sparked an engaging dialogue about the potential of gamification in addressing educational challenges on a larger scale. The exchange of ideas with industry figures underscored the importance of collaboration in driving innovation. These interactions reinforced our belief that gamification is not just a trend but a critical enabler of change in education. Exploring Cutting-Edge Technologies Our booth wasn’t just about showcasing existing solutions—it was a gateway to exploring the future. Attendees were particularly captivated by our hands-on demo featuring the Apple Vision Pro, which illustrated the possibilities of blending immersive technologies with gamification. We also provided consultations tailored to educators and organizations seeking to harness gamification for enhanced outcomes. From personalized learning experiences to gamified training modules, we delved into how gamification can be adapted to meet diverse needs while stay ahead the latest technological trends. Level Up with Us At Level Up powered by Agate, we believe in unlocking potential through engagement and fun. Whether it’s gamified learning platforms or gamified marketing campaigns, our mission is to empower individuals and organizations to achieve their best. Connect with us at enterprise@agate.id and let’s level up your marketing and learning with gamification!
Story from Gamescom Asia
The excitement at Gamescom Asia this year highlights Southeast Asia’s rise as a powerhouse for gaming innovation and cross-border collaboration. This event is more than just showcase; they are shaping the future of the gaming industry globally. With more than 41,000 attendees from 78 countries, Gamescom Asia once again proved to be a melting pot of ideas, creativity, and cutting-edge technology. From indie gems to AAA, this year’s event featured over 120 games and hosted numerous insightful discussions led by industry experts. The mix of talent and tech on display underscored the growing diversity and creativity of the region’s gaming scene, where indie developers proudly shared the stage with major players, each pushing the envelope in unique ways. Bringing Local Games to The Global Stage Among the varied genres showcased, horror games emerged as a standout, particularly those from Indonesia. The popularity of horror titles underscores Southeast Asia’s knack for combining cultural storytelling with gameplay to create immersive experiences. “It was thrilling to see how local games, especially those developed in Indonesia, are gaining recognition on an international stage,” shared Shandhi Sayogo, Agate’s Associate Production Director of Full-cycle Game Development. Shandhi’s words reflect how local developers are making waves by tapping into Southeast Asia’s rich cultural heritage, bringing fresh perspectives and capturing the attention of a global audience. A View from the Producer’s Chair In his talk at Gamescom Asia, Shandhi also shared his journey from a Technical Artist to a Game Producer, providing a rare glimpse into the game production landscape in Indonesia. Through his experiences, he painted a picture of the unique challenges and responsibilities game producers face, from the delicate balance of project management to the creative drive needed to bring a game to life. His session offered aspiring developers and fellow professionals alike valuable insights into the role of a game producer in today’s rapidly evolving gaming industry. Rekindling Connections For some, the best part of industry events is the chance to reconnect with old friends and colleagues, and Gamescom Asia provided that opportunity for Agate’s Head of Business Development, Vincentius Hening W. Ismawan. Reflecting on his experience, he said, “The event was fantastic. It was more relaxed without back-to-back meetings, giving me time to catch up with friends and gain fresh perspectives.” Looking Ahead With more developers gaining global recognition, Southeast Asia’s gaming scene is truly on the rise, and we’re proud to support and contribute to its ongoing growth. At Agate, we’re ready to be the bridge to your next game success and bring your vision to life. Reach out to us to start the journey!
Reflecting on Game Industry Trends: Insights from Q3 2024
More than three-quarters of 2024 has flown by. As we dive into the final quarter of the year, let’s unpack the trends that have shaped the gaming landscape and explore how they will influence the future of the industry. Industry Landscape The Dominance of Mobile Games As of Q3, a report from Konvoy estimated number of gamers worldwide is 3.4 billion, with over half of them coming from the Asia Pacific region. According to Newzoo, mobile gaming has emerged as the dominant force in the gaming industry, generating a substantial USD92.6 billion in revenue this year. This impressive figure accounts for a significant 49% of the total USD187.7 billion gaming revenue across all platforms. The surge in mobile gaming can be attributed to the increasing affordability of smartphones and the widespread availability of high-speed internet, which have democratized gaming access for millions of people worldwide. As smartphone technology continues to advance, devices have become more affordable, making them accessible to a wider range of consumers. Budget-friendly smartphones now offer powerful processors and high-quality displays, enabling users to enjoy a seamless gaming experience. Although there’s resurgence trend of portable consoles, such as Steam Deck and various Android-based handhelds, these devices have yet to overshadow the dominance of mobile gaming. Why do mobile games continue to reign supreme? Accessibility Almost everyone has a smartphone, making mobile gaming accessible anytime, anywhere. Genre diversity From casual to complex, mobile games offer a wide range of genres. Microtransactions The microtransaction model has proven highly effective in generating significant revenue for mobile game developers. However, portable consoles have their own advantages: Performance Portable consoles typically offer better performance than smartphones, enabling them to run games with higher graphics and more detail. Gaming experience The physical controls provided by portable consoles offer a more immersive gaming experience, especially for certain genres like RPGs and action games. Ecosystem Portable consoles like the Steam Deck provide access to a vast library of PC games, giving players a wider range of titles to choose from. The competition between the two platforms is intensifying, driving innovation and the development of better games to meet the evolving needs of gamers. Game Industry Funding According to the Konvoy report, investments in blockchain and AI-powered gaming have surged compared to the previous year. While blockchain technology and AI applications in gaming are still in their early stages, they hold immense potential to revolutionize the industry. Blockchain can revolutionize digital ownership, enabling players to truly own in-game assets and trade them on decentralized marketplaces. AI, on the other hand, can enhance game development, generate realistic graphics, and create more immersive and personalized gaming experiences. M&A activity in the gaming industry continued its upward trend in Q3 2024, reaching a disclosed deal value of USD2.5 billion. This marks the fourth consecutive quarter of growth. The trend is expected to persist in the coming quarters, driven by factors like lower interest rates and a recovering public gaming market. In Indonesia, the gaming industry is experiencing a significant boost from government support. The recent presidential decree aimed at fostering the growth of the local gaming industry has further fueled enthusiasm and optimism within the sector. Unlocking the Potential of Indonesian Gaming Industry: A New Horror Experience by Local Developers Indonesia’s rich tapestry of folklore, filled with tales of spirits and supernatural beings, has inspired the creation of intriguing horror games. One such example is DreadHaunt, a single-player and co-op horror game developed by Agate and Digital Happiness. DreadHaunt‘s single-player mode delves into a chilling narrative, exploring the origins of the supernatural events that haunt the game world. Meanwhile, the co-op mode emphasizes teamwork and strategic thinking as players work together to complete objectives and evade the terrifying ghostly entities that lurk in the shadows. With the implementation of a season pass system, DreadHaunt has the potential to evolve into a long-lasting horror experience. This system opens the door to exciting possibilities, such as the addition of new story content, maps, characters, and game modes. Additionally, collaborations with other popular horror franchises could further enrich the game and attract a wider audience. Agate is also developing another horror game, Akarmaut: Rootmare, a terrifying world filled with human-plant hybrid creatures. This survival horror game aims to tap into the global appetite for horror and showcase the potential of Indonesian developers to create unique and frightening gaming experiences. Let’s Build Indonesia’s Game Industry Together! Contact us at enterprise@agate.id to explore opportunities that align with your mission for the industry.
Story from IGDX 2024
Agate had an exciting experience at Indonesia Game Developer Exchange (IGDX) 2024, an annual event organized by the Ministry of Communication and Informatics and the Indonesian Game Association (AGI). This event brought together a vibrant community of local game studios, developers, and industry experts, creating a unique opportunity to exchange knowledge, engage in business matchmaking, and witness the latest developments from local giants. Networking Night: Mixer and Mingle with Fellow Studios The night before the event, Agate hosted a Mixer session, providing a relaxed environment for industry experts to mingle and share ideas. It was a wonderful opportunity to strengthen connections and foster a sense of community among fellow studios, paving the way for future collaborations and partnerships. Sharing Our Stories: CEO Speaking Session and Podcast with The Lazy Monday Our Co-Founder and CEO, Shieny Aprilia, participated in a panel discussion titled Looking Back – Stories from the Biggest Successes from Indonesia. Alongside representatives from MassHive Media and Own Games, we shared some of the most significant milestones and success stories within Indonesia’s gaming industry. This discussion offered insights into the challenges and triumphs that have shaped our journey and inspired others in the community. During IGDX, Restya Winda Astari, CEO of Agate Academy, also had a fruitful discussion with The Lazy Monday. This conversation focused on our ongoing initiatives to shape the next generation of talent in the gaming industry, highlighting the importance of education, mentorship, and opportunities for young developers to thrive in this rapidly evolving field. Engaged with Journalists The Media Group Interview Session with our CEO was an excellent opportunity to engage in meaningful conversations with fellow journalists. This interaction allowed us to share Agate’s vision and commitment to the future of gaming in Indonesia, fostering a greater understanding of our role in the industry. Committed to the Future of Gaming Inspired by this event, we see a promising future for Indonesia’s gaming scene. Agate is dedicated to taking part in building this ever-evolving landscape, collaborating with fellow developers, and continuing to innovate within the industry. Together, we can create engaging experiences that resonate with players both locally and globally. Ready to bring your vision to life? Agate is home to exceptional talent in game development, and we are eager to help you take your game project to the next level. Don’t hesitate to reach out and let us collaborate to make your game a reality. Ready to take your IP to a new level? If you are looking for a partner to craft a captivating transmedia experience for your IP, co-development, art services, or game porting, look no further than Agate! As one of the most experienced game companies in Indonesia, Agate offers a team of skilled writers, designers, and developers who can help you create a cohesive narrative experience across all game platforms. From concept development to execution, we’ll work with you to bring your vision to life. Don’t hesitate to get in touch with us today and learn more about how we can help you take your project to exceptional heights.
Which Celestia: Chain of Fate Character Are You?
With the release of Celestia: Chain of Fate in full swing, we’re taking the excitement to the next level by inviting you to dive even deeper into the world of Celestia. Now, it’s time to find out which character truly matches your personality! Whether you’re a cool-headed strategist, a fun-loving adventurer, a nurturing caretaker, or a quiet introvert, there’s a place for you in Celestia’s magical world. Who would you be if you stepped into this realm of powerful magic, deep relationships, and hidden secrets? Take the test below to discover which Celestia: Chain of Fate character reflects your true colors! Ready to take your IP to a new level? If you are looking for a partner to craft a captivating transmedia experience for your IP, co-development, art services, or game porting, look no further than Agate! As one of the most experienced game companies in Indonesia, Agate offers a team of skilled writers, designers, and developers who can help you create a cohesive narrative experience across all game platforms. From concept development to execution, we’ll work with you to bring your vision to life. Don’t hesitate to get in touch with us today and learn more about how we can help you take your project to exceptional heights.
A Guide to Business Models in the Gaming Industry
The video game industry has solidified its position as a dominant force, generating revenue that surpasses the combined earnings of the music and film industries. While creating a captivating experience remains essential, a game’s success also hinges on its financial viability. This is where a well-defined business model comes into play. This framework serves as a roadmap for generating revenue and transforming your game concept into a commercially successful product. These are various business models within the game industry: One-Time Purchase This model is ideal for delivering a complete and polished gaming experience, often featuring a rich narrative arc, intricate world design, and engaging gameplay. With a single upfront cost, players gain access to the entire game, fostering a sense of ownership and accomplishment upon completion. This approach is particularly well-suited for single-player experiences or games with a well-defined storyline. Freemium The freemium model offers the core game for free, enticing a wider audience to download and try it out. This allows players to experience the core gameplay loop and mechanics firsthand, fostering a sense of investment before they decide to spend money. However, careful consideration needs to be applied when introducing optional in-app purchases. These purchases should enhance the core experience without giving players who spend money an unfair advantage over those who don’t. This can be achieved by offering cosmetic items that alter a character’s appearance or additional content that expands the game’s world or story without impacting core mechanics or difficulty. Striking this balance is crucial for maintaining a positive player experience and fostering a loyal player base willing to invest in the game. Subscription Service The subscription model thrives with games that offer a constantly evolving experience, with ongoing development that introduces new content, features, or storylines on a regular basis. This approach is popular with massively multiplayer online (MMO) games, where players inhabit a persistent virtual world that continues to grow and change over time. Subscription fees provide a steady revenue stream that allows developers to continually invest in new content and updates, ensuring that players have a reason to return and keep playing. This model can also be effective for single-player games with episodic content, where players receive access to new story chapters or levels as part of their subscription. Strategic Advertising Non-intrusive ads, carefully integrated within the gameplay environment, can provide a steady revenue stream without sacrificing the player experience. The key lies in respecting player time and attention. This means avoiding disruptive pop-up ads or excessive video ads that interrupt the flow of gameplay. Instead, consider implementing rewarded ads that players can voluntarily choose to watch in exchange for in-game rewards, such as virtual currency, power-ups, or cosmetic items. Another approach is to partner with relevant brands to incorporate subtle product placements within the game world. For instance, a racing game could feature billboards with real-world car brands, or a sports game could include advertisements for athletic apparel companies. When done thoughtfully, these integrated ads can enhance the game’s realism and provide a more immersive experience for players while still generating revenue for the developers. In-Game Marketplace Create a virtual marketplace where players can buy and sell items using an in-game currency. This fosters a sense of community and encourages player engagement in several ways. Players can collaborate to acquire rare or powerful items, bargain and negotiate for the best deals, and showcase their unique collections or customized characters. This marketplace can also extend the game’s lifespan by providing players with new goals to pursue and new ways to interact with each other. For example, an action role-playing game (RPG) might have a marketplace where players can buy and sell weapons, armor, and crafting materials. The in-game marketplace can be a dynamic and ever-evolving system, with new items and content being added regularly to keep players engaged. The gaming industry thrives on innovation, constantly seeking new ways to engage players and generate revenue. As the world of cryptocurrency continues to evolve, so too do the business models employed within games. Play-to-Earn This model incentivizes players by rewarding them with cryptocurrencies or NFTs (non-fungible tokens) for completing tasks or emerging victorious in matches. This creates a unique economic ecosystem within the game itself. Players can earn valuable digital assets through their dedication and skill, potentially holding or trading them for real-world value. This approach fosters a deeper level of engagement, as players are not just passively consuming the game but actively contributing to its internal economy. However, it’s crucial to ensure a balanced experience where enjoyment and fair competition remain paramount. Choosing the Right Model for Your Game Choosing the optimal business model for your game requires careful consideration of several key factors. Here’s a breakdown of how these factors can influence your decision: Play-to-Earn One-time purchases offer upfront revenue, allowing you to reinvest those funds into future projects or expansions for the same game. It’s important to price the game competitively to ensure strong sales and a healthy return on investment Freemium models, on the other hand, offer more flexibility, allowing you to spread the development burden over time through in-app purchases. Player Engagement Freemium and subscription models are designed to keep players coming back for more. You need to provide a steady stream of new content, features, or challenges that entice players to return regularly and invest more time into your game. In contrast, one-time purchases are ideal for games that deliver a focused and complete narrative experience. These games provide a satisfying conclusion upon completion, leaving players with a sense of accomplishment and closure. Long-Term Revenue Subscriptions and in-game marketplaces are designed to generate a consistent stream of revenue over time. This allows developers to reinvest those funds into ongoing development efforts, ensuring a steady flow of new content, features, and updates to keep players engaged and coming back for more. This approach fosters a thriving in-game economy and a loyal player base. Crafting Your Winning Strategy with Agate Developing a sustainable business model for your game requires careful
Unleashing the Potential of Indonesian Games: Agate Game Talk
To celebrate Indonesia’s Game Day, Agate hosted a livestreaming session, Agate Game Talk, with the theme “Unleashing the Potential of Indonesian Games.” Focusing on Agate’s position as the largest game development company in Indonesia, the event aimed to increase international awareness of Indonesian-made games, particularly with the upcoming release of Celestia: Chain of Fate in September 2024. Panelists included Aditia Dwi Perdana (Co-founder and Chief Studio Officer), Novita Elisa Fahmi (Director of Product Full-cycle Game Development), and Geoffary Arka (Head of Porting). In this Agate Game Talk, we shared several key points for fellow Indonesia game developers: Local Culture, Global Appeal With a large gaming community, Indonesia has attracted the attention of many international publishers. Coupled with strong government support, the Indonesian gaming industry is thriving. Many AAA publishers are drawn to games that authentically reflect local cultures. This presents a unique opportunity for developers to create games that resonate with these publishers. Porting to Popular Platforms The primary goal of porting a game is to expand its reach by making it accessible to players on different platforms. This can significantly increase the game’s player base and revenue potential. To streamline the porting process and ensure optimal performance across various systems, developers should prioritize clean, well-structured code. This facilitates adaptability, reduces troubleshooting time, and ultimately leads to a higher-quality port. Agate’s Newest Game on Steam and Nintendo Switch Following the release of Valthirian Arc: Hero School Story 2 last year, Agate, in collaboration with PQube, will release Celestia: Chain of Fate on Steam and Nintendo Switch this September. Celestia: Chain of Fate is a standalone version of the mobile game Memories: My Story, My Choice, featuring additional content for a more immersive visual novel experience. You can wishlist the game on Steam and Nintendo Switch now. We hope this game will help solidify Indonesia’s position as a rising force in the global gaming industry. Our Hopes for Indonesia’s Game Industry The panelists concluded by sharing their hopes for the future of Indonesia’s gaming industry. As one of the most experienced gaming companies in Indonesia, Agate believes that a strong community is essential for the industry’s growth. Emerging developers should be seen not as rivals but as collaborators, sharing insights and knowledge to elevate the Indonesian gaming industry on the global stage. Let’s work harder to craft exceptional games! Do you want to turn your ideas or existing IP into a fully developed video game with proper game testing? Look no further than Agate! Don’t hesitate to get in touch with us today and learn more about how we can help you take your project to exceptional heights.
Beyond Play: How Gaming Revolutionizes Our Everyday Lives
Video games have become a cultural and economic powerhouse, outpacing both the music and film industries in revenue. This financial dominance significantly impacts economic growth. For example, the gaming industry in the United States employs over 100,000 people directly in game development and an additional 300,000 in supporting roles. This sector contributes approximately $65 billion annually to the U.S. economy. Southeast Asia is a thriving gaming market, with Indonesia as its dominant force, accounting for 43% of the region’s gamers. In 2020 alone, Indonesia’s gaming industry generated USD 1.74 billion in revenue, equivalent to IDR 25 trillion. Recognizing the gaming industry’s immense potential, the Indonesian government issued Presidential Decree No. 19 of 2024 to accelerate its growth. This decree highlight the government’s aim to boost the national gaming industry’s contribution further, as the domestic gaming industry currently represents only a small fraction of the market, with foreign companies dominating over 99% of the share. Additionally, the industry’s contribution to the national economy remains low, accounting for approximately 2.19% of Indonesia’s GDP in 2020. The Indonesian Game Association (AGI), founded in 2013, is a key player in supporting the growth of the local gaming industry. Comprising prominent Indonesian game studios, AGI focuses on elevating the reputation of domestically produced games and fostering a thriving, inclusive gaming environment. Currently led by Cipto Adiguno, who also serves as Agate’s Chief Strategic Officer, AGI plays a vital role in driving the industry forward. AGI established Indonesian Game Day, or “HARGAI,” in 2016. Originally intended as a general platform for game promotion, the event has evolved into a celebration of accomplishments by Indonesian game developers. Gaming’s Cultural Impact Beyond economic influence, the gaming industry has emerged as a potent force in shaping popular culture. Games have become more than just entertainment; they are storytelling mediums that resonate deeply with audiences. Through immersive narratives and relatable characters, games have the power to influence social attitudes, inspire creativity, and even drive social change. This cultural impact has solidified gaming’s position as a dominant force in the entertainment landscape. Games Developed by Agate Moreover, games can become platforms for social commentary and activism. By addressing relevant social issues and empowering players to make meaningful choices, games can foster empathy, promote critical thinking, and inspire positive change. As technology continues to advance, the potential for games to drive social impact will only grow stronger. More Than Just Entertainment The interactive nature of games has transformed them into powerful tools for education and training, extending their traditional role as entertainment. Businesses are increasingly recognizing the potential of gamification to enhance employee engagement, productivity, and skill development. By incorporating game-like elements such as points, badges, leaderboards, and challenges into workplace activities, companies can foster a more dynamic and rewarding learning environment. Gamification can be applied to a wide range of business functions, from sales and customer service to product development and human resources. For instance, Agate integrated gamified elements into its onboarding process, making it more engaging and effective for new employees. Beyond the corporate world, gamification is proving to be a valuable tool for public education and social impact. By leveraging the inherent fun and motivation of games, educators and policymakers can address complex challenges such as financial literacy, health and wellness, and environmental sustainability. The collaboration between Bank Jago and Level Up powered by Agate, which resulted in the creation of Jago Money Quest, is a prime example of how gamification can be used to make learning accessible and enjoyable for a wider audience. This innovative approach to financial education can capture the attention of young people, equipping them with essential money management skills. Jago Money Quest Gameplay We Are Agate Founded in 2009, Agate has been actively evolving Indonesia’s gaming industry. Our commitment extends beyond creating high-quality games; we aim to cultivate a new generation of gaming talent. Through Agate Academy, we’re actively shaping the future of game development education, collaborating with the Indonesian Ministry of Education and Culture to integrate game development into the curriculum. Our programs, including Agate Game Course, Unreal Class, and Agate Game Course for Teacher, empower students and educators to create world-class talent. To expand our global footprint and foster strategic partnerships, Agate has established a presence in the United States, Canada, and South Korea. Our team, boasting AAA game development experience, is dedicated to positioning Agate as a leading global game development partner. Agate Representatives Recognizing the profound impact games have on people’s lives, we offer a comprehensive suite of services through our full game development, porting, and 3D game art service. In addition, Level Up powered by Agate empowers us to create games that not only entertain but also educate and train. Contact us today, and let’s collaborate to craft groundbreaking games that enrich lives! Do you want to turn your ideas or existing IP into a fully developed video game with proper game testing? Look no further than Agate! Don’t hesitate to get in touch with us today and learn more about how we can help you take your project to exceptional heights.
