Agate Seasonal Pause: Charting New Horizons While Nurturing Local Growth
As the end of 2024 approaches, we pause amidst the rhythm of progress to reflect on a rewarding journey. Like the turning of seasons, this year has brought its share of trials and triumphs, each shaping our resolve to grow globally while remaining steadfast in our commitment to nurturing the local gaming ecosystem. For Agate, 2024 has been a year of remarkable progress. Through various initiatives, we have expanded our global footprint while staying deeply rooted in our mission to foster growth within the Indonesian gaming community. Milestones such as the establishment of a new global representative in the United States, attained the ISO/IEC 27001: 2022 certification, the launch of Agate Game Course for Teacher, our Academy becoming an Unreal Authorized Training Center, and exploring new regions through a partnership with the United Arab Emirates-based game studio have strengthened our resolve to create a meaningful impact both locally and globally. We are profoundly grateful to everyone who has been part in shaping this year’s journey. Together, we have crafted stories of expanding our global reach while continuing to grow Indonesia’s game ecosystem. Balancing both has not been easy, but thanks to our talented team and the trust of our esteemed partners, we have made it possible. Solidifying Our Global Footprint 2024 marked a pivotal year in cementing our position on the global stage by establishing a new representative in the United States, bringing the total to five global representatives—Canada, Germany, South Korea, Japan, and the United States. With the addition, we ventured further into the North America region and expanded into the Middle East and North Africa (MENA) region, broadening Agate’s market coverage across Asia, Europe, North America and now the Middle East and North Africa. This year also served as a testament to our commitment to data security, as we successfully attained the ISO/IEC 27001: 2022 certification for our information security management systems. This accomplishment underscores our commitment to global expansion and reinforces our position as a powerhouse in the Indonesian gaming sector by ensuring company data and information adhere to international standards. We also noticed a growing trend in external development within the global game industry. Earlier this year, we launched Vertx Break powered by Agate, our sub-brand to provide 3D Stylized Art, helping us meet the increasing demand for stylized visuals in the global market. To crown our global efforts, Agate proudly participated in 28 international events this year, establishing our presence across Asia, Europe, North America, and Australia. Remarkable Stops at Global Events Driven by our ambition to expand our reach locally and globally, we attended various events throughout 2024. Although each event has its own story, some of them, in particular, left a lasting impression on us. Game Prime In our ongoing effort to promote local games to a wider audience, Agate’s participation in Game Prime 2024—one of the largest game conventions in Indonesia—is a highlight worth mentioning. Held in August in Jakarta, this year’s event showcased the best of local games to a diverse audience. After an offline hiatus, Game Prime made a grand return through a collaborative effort involving the Ministry of Tourism and Creative Economy (Kemenparekraf), the Indonesian Game Association (AGI), and gaming media outlets GGWP.ID, uniting gamers and enthusiasts from across the archipelago. External Development Summit (XDS) This September marked our second appearance at XDS, a premier event for external game development. Held in Vancouver, Canada, the event was transformative, offering invaluable opportunities to build relationships, exchange ideas, and gain fresh perspectives on the future of the gaming industry. Tokyo Game Show In our unwavering commitment to bringing local games to the global stage, we participated in Tokyo Game Show 2024, Asia’s largest game convention, joining the booth of Red Dunes Games, an indie game studio from the United Arab Emirates, founded by avid gamers. Held in September in Chiba, Japan, the event connected us with over 250,000 attendees and served as a prime platform for gaming enthusiasts, developers, publishers, and other industry partners to explore exciting new updates around the game industry. G-STAR As the epicenter of esports and gaming innovation, South Korea hosted G-STAR 2024 in Busan this November. Celebrating its 20th anniversary, this iconic convention exemplified the vibrancy of the gaming industry. Agate seized the opportunity to engage with a bustling crowd of over 200,000 attendees. Sustaining Our Growth Trajectory with Amazing Partners We believe that partnerships are invaluable, as they open up opportunities that would not have been possible otherwise. This year, together with our partners, we have achieved impactful results: PQube PQube is a British game publisher and distributor of interactive entertainment, with a strong presence across Europe, the UK, the Middle East, Australia, North America, and South America. PQube has been a strategic partner in Agate’s journey to deliver innovative games to players. This year, Agate and PQube collaborated to bring Celestia: Chain of Fate, ArcRunner, and The Bridge Curse 2 to the global gaming community. L’Oreal L’Oréal, the world’s leading beauty and cosmetics company, partnered with Agate, to enhance the promotion of YSL MYSLF perfume through an engaging mini-game, MYSLF Discovery Game. This creative approach to brand engagement went beyond traditional advertising, delivering an engaging and memorable experience for users in 60 days. The MYSLF Discovery Game allowed customers to explore and develop a deeper connection with the YSL MYSLF perfume. Goblinz Studio Goblinz Studio is a French game developer specializing in tactical, management, and RPG games. Together, Agate and Goblinz Studio are bringing Beneath Oresa, a fighting roguelike deckbuilder, to new platforms—PS5, PS4, Xbox One, Xbox Series X/S, and Nintendo Switch—ensuring its unique gameplay reaches an even broader audience. Digital Happiness Digital Happiness is an Indonesian game studio, best known for its hit release, DreadOut. Agate partnered with Digital Happiness as one of the publishers for their new game, DreadHaunt, which was released in September this year. DreadHaunt is an immersive survival horror and deception game that combines the thrill of cooperative gameplay with a gripping, narrative-driven solo experience. It is now
